Tuesday, December 7, 2010

Call the front desk for more towels - The effectiveness of the Green Hotels Program

Have you seen the small signs. You are on the soap dish, towel rack, and also near the bed. These are the signs informing guests that the hotel is environmentally friendly and, at least partly green. Guests learned not to wash towels to save water every day, such as gas or electricity to be replaced in order to heat the water. The same applies to the leaves. If you need more towels or soap, call the front desk.

In response to growing concerns about global warming and conservation issues, withenvironmentally responsible has become a top trend in the hospitality industry. Many hotels have the properties of various programs, as introduced above. In addition, Green Hotels with water-saving taps and toilets, bathroom, setback thermostats, and remote control of room air-conditioning and heating from a central location, usually the front desk.

Green practices in the hospitality industry are important and want to work. In fact, there is a double advantage. The benefits of a slightlylower hotel footprint. Hotel owners benefit from lower labor costs and costs associated with the creation of a favorable effect on stroke account.

However, guests see a hotel that is environmentally and ecologically responsible?

More than three-fourths of hotel guests in North America willingly participate in programs cozy during their hotel stays. But many guests remain unaware when they make a reservation, if these programs are greenwith the owners of the hotel offered. This is according to the latest JD Power and Associates North America Hotel Studio customer satisfaction.

As a guest researchers asked if the conservation programs of the structure took place, 63 percent of guests answered yes, while 8 percent said no, specify, and 29 percent said he did not know. When guests are aware of hotel environmentally friendly programs that show 73 percent of guests to attend. E 'possible and perhaps more likelythat awareness of environmental programs among the guests of the hotel properties continue to rise for green help increase participation.

"Since conservation is such an important issue globally, it is very important that hotel properties actively market their eco-friendly offerings and make them easy to recognize and participate," said Linda Hirneise, CEO travel practice at JD Power and Associates. "With the green programs is a win-win situation for both hotelGuests and hoteliers. Guests are always easy to find this type of accommodation offered and green actually saves money. "

It follows that, as breaking the statistics for the hotel warm and potential rewards programs for guests to attend.

27 percent of hotel guests, who knew the Green Hotel program and choose not to participate, a large number (86%) say they would join if a reward.However, that number drops to 83 percent among the guests of the pre-Boomer generation (those born before 1946), and falls further to 33 percent in the Pre-Boomers staying in luxury hotels. Willingness to participate is much higher among the guests of luxury hotels in other generations, groups, 87 percent of Baby Boomers (born between 1946 and 1964), 95 percent of Generation X (between 1965 and 1976 births) and 79 percent of Generation Y (born from 1977 to 1989 on).

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